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Why Most Marketing Teams Aren’t Built to Scale

Marketing teams aren’t short on tools. They’re short on structure. Campaigns don’t map to lifecycle stages. Attribution is messy. Sales handoffs break. 

You’ve got dashboards, content, and automation—but not the system that connects them.

We help Marketing Leaders build operating systems inside HubSpot Marketing Hub that turn activity into pipeline.

How We Help

These are the core motions we build inside HubSpot Marketing Hub:

Ad Targeting & CRM
Integration

Run ads to CRM segments like ICPs or PQLs. Track conversion to SQLs, not just clicks.

Custom Attribution Frameworks

Capture influence across every stage using workflows, campaign metadata, and funnel reporting.

Campaign Structuring

Map campaign engagement to lifecycle movement, pipeline creation, and closed revenue.

PLG Signal Tracking

Sync product usage into HubSpot. Trigger workflows based on activation or usage drop-offs.

Database
Re-engagement

Identify and re-activate cold or unconverted leads sitting in your CRM.

Newsletter, Social, and Events

Tie early-stage activity to lifecycle shifts using structured workflows and reporting.

Multichannel Nurture

Build workflows that reflect real journeys across email, ads, and sales alerts.

Lifecycle Modeling

Define progression logic from Lead to MQL to Customer. Track where contacts drop or convert.

Lead Routing & Qualification

Enrich, score, and assign leads instantly based on fit, funnel stage, or behavior.

Sales Handoff
Playbooks

Deliver MQLs to sales with clear context, timelines, and SLAs.

A/B Testing & Optimization

Use HubSpot’s native tools to test what’s working and iterate based on real outcomes.

Want the full blueprint?

Download our in-depth guide to building a connected, data-backed marketing system inside HubSpot.

download the guide

Hear From Our Customers

Below are some of the many successful sales engagements that we’ve supported

Thoughtful AI

We helped Thoughtful grow revenue by 380% by tying campaigns to pipeline and rebuilding their full lifecycle architecture in HubSpot.

View case study

Sprout AI

Sprout grew MQLs by 180% and leads by 300% by connecting product data, campaigns, and lead nurture into a unified system.